ࡱ> defghi l \pThe Free Software Foundation B=PF0*8X@"1 Helvetica1Courier1 Courier New1 Courier New1 Helvetica$#,##0_);($#,##0)$#,##0_);[Red]($#,##0)$#,##0.00_);($#,##0.00)$#,##0.00_);[Red]($#,##0.00)-**_($* #,##0_);_($* (#,##0);_($* "-"_);_(@_)*)'_(* #,##0_);_(* (#,##0);_(* "-"_);_(@_)5,2_($* #,##0.00_);_($* (#,##0.00);_($* "-"??_);_(@_)2+/_(* #,##0.00_);_(* (#,##0.00);_(* "-"??_);_(@_)2$#,##0.00;[Red]$#,##0.003$#,##0.00;[Red]($#,##0.00)4$#,##0;[Red]($#,##00)50.00%;[Red](0.00%)6 0%;[Red](0%)7#,##0.00;[Red](#,##0.00)8#,##0;[Red](#,##0)                + ) , *   Ј ~~ ؈ ~~#؈ ~~ ؈ ~~"؈ ~~8#܈ ~~#؈ ~~"؈ ~~<#܈ ~~4#܈ ~~7#܈ ~~4"܈ ~~3#܈ ~~83ffff̙̙3f3fff3f3f33333f33 SCHEDULE 14ASCHEDULE 14A (1)5Corporate SecretarycGTABLE OF CONTENTSdSummary CompensationECommittees and Meetings&Nonemployee Director Compensati&Equity Awards Outstanding as of&ĹFees Paid to Independent Regist^Key Considerations&Key Terms of the Plan at a Glan&SSECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS$ Base Salary&a5Target Annual Cash Incentive Op!n2017 Annual Cash Incentive&Annual Longterm Incentive LTI P%zAnnual Longterm Incentive (1) Target LTI Grants in 2017 Target LTI Grants in (1) Target LTI Grants in (2)&Total Shareholder Return TSR Pa&!Organic Revenue Compound Annual&Actual LTI Payouts Related to 2&Actual LRSU Awards Related to 2w Actual LRSU Awards (1)&,Actual Threeyear Performance Un@Actual Threeyear (1)&XStock Ownership as a Multiple o$fCompensation Comparison Group#tCompensation Comparison (1)܁Summary Compens (1)JStock Option Grants Outstanding Equity Awards&SNOPTION EXERCISES AND STOCK VESTyaPENSION BENEFITS TABLE&itNONQUALIFIED DEFERRED COMPENSAT/Change in ControlSummary Compens (2)Summary Compens (3)]Summary Compens (4)|!Summary Compens (5)&uhTHE EFFECT OF FOREIGN EXCHANGE &RECONCILIATION OF GAAP OPERATINߗCOMMON SHAREHOLDERS&tRECONCILIATION OF NET CASH PROV l     dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??-SCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } $} $ } a/       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018 SCHEDULE 14A! Filed by the Registrant ?2 *Filed by a Party other than the Registrant ?" Check the appropriate box: ? # Preliminary Proxy Statement ?/'Confidential, for Use of the Commission/'Only (as permitted by Rule 14a-6(e)(2)) ?"Definitive Proxy Statement ?'Definitive Additional Materials ?-%Soliciting Material under ?240.14a-12$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/6wkG"y-_=PF0*8X> @:     l  :*3  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ACorporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } $} $ } U} $ } : :      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018 SCHEDULE 14A(  The Dun & Bradstreet Corporation/ '(Name of Registrant as Specified In Its Charter) 2 *(Name of Person(s) Filing Proxy Statement,%if other than the Registrant)4,Payment of Filing Fee (Check the appropriate box): ?No fee required. ?0(Fee computed on table below per Exchange'Act Rules 14a-6(i)(1) and 0-11.~ 2*Title of each class of securities to whichtransaction applies:~ /'Aggregate number of securities to whichtransaction applies:~ 0(Per unit price or other underlying value4,of transaction computed pursuant to Exchange4,Act Rule 0-11 (set forth the amount on which2*the filing fee is calculated and state howit was determined):DI lwk/zQCO^( !"#$%&'()*+,-./0123456789  ~  8 0Proposed maximum aggregate value of transaction:!!!!!""~ """Total fee paid:##### $?$7$/Fee paid previously with preliminary materials. %?%2%*Check box if any part of the fee is offset&&3&+as provided by Exchange Act Rule 0-11(a)(2)''8'0and identify the filing for which the offsetting((6(.fee was paid previously. Identify the previous))0)(filing by registration statement number,**3*+or the Form or Schedule and the date of its+++filing.,,~ ,,,Amount Previously Paid:-----..~ ..0.(Form, Schedule or Registration Statement//// /No.:0000011~ 111 Filing Party:2222233~ 333 Date Filed:4444456$7____________________________18)Created by Morningstar Document Research.09(http://documentresearch.morningstar.com/8V y*5ox8u,=PF0*8X> @998877++**))((''&&%%$$     l  $EF  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)TABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } $ } 8} $ $      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Corporate Secretary   YOUR VOTE IS IMPORTANT    3 +To assure your representation at the Annual    / 'Meeting, you are requested to vote your  3 +shares as promptly as possible. In addition  3 +to voting in person, shareholders of record1)may vote via a toll-free telephone number3+or over the Internet as instructed in these6.materials. If you received the proxy statement1)by mail, you may also vote by completing,.&signing and mailing the enclosed proxy6.card promptly in the return envelope provided.0(Please note that if your shares are held3+by a broker, bank or other holder of record5-and you wish to vote at the meeting, you must5-obtain a legal proxy from that record holder.7/Please note that with the exception of Proposal2*No. 2, brokers may not vote your shares in1)the absence of your specific instructions3+as to how to vote. Please return your proxy)!card so your vote can be counted.D l|pd(o$9Kcrl !"# $!____________________________1")Created by Morningstar Document Research.0#(http://documentresearch.morningstar.com/ <=PF0*8X> @##""!! l  NVB`d  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretarySummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } I;} $ }  N      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018TABLE OF CONTENTS   Page   INTRODUCTION ~  CORPORATE GOVERNANCE ~  Board of Directors ~ 0(Independence of the Board and Committees~ Board Meetings~ Committees and Meetings~ /'Communications with the Board and Audit~ & Committee%Attendance at Annual Meetings~ &,$Service on Multiple Audit Committees~ &1)Related Persons Transactions and Approval~ *Policy%Promoters and Control Persons~ *-%Compensation Committee Interlocks and~ *Insider ParticipationCode of Conduct~ *!COMPENSATION OF DIRECTORS~ .6.Overview of Non-employee Director Compensation~ ."Stock Ownership Guidelines~ .0(Non-employee Director Compensation Table~ 24,Equity Awards Outstanding as of December 31,~ 6D|l~rfBj^Im[w8 !"#$%&'()*+,-./0123456789:;<=>?~ #!AUDIT COMMITTEE INFORMATION!~ !:%"Report of the Audit Committee"~ ":+##Audit Committee Pre-approval Policy#~ #>2$*Fees Paid to Independent Registered Public$~ $>%Accounting Firm.&&PROPOSAL NO. 1 ? ELECTION OF DIRECTORS&~ &B4',PROPOSAL NO. 2 ? RATIFICATION OF APPOINTMENT'~ 'b3(+OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING) FIRM FOR 20189*1PROPOSAL NO. 3 ? APPROVAL OF THE DUN & BRADSTREET*~ *f/+'CORPORATION 2018 NON-EMPLOYEE DIRECTORS,EQUITY INCENTIVE PLAN1-)PROPOSAL NO. 4 ? ADVISORY APPROVAL OF THE-~ --.%COMPANY'S EXECUTIVE COMPENSATION (SAY/ON PAY)800PROPOSAL NO. 5 ? SHAREHOLDER PROPOSAL REQUESTING0~ 001(THE BOARD TO TAKE THE STEPS NECESSARY TO/2'AMEND THE COMPANY'S GOVERNING DOCUMENTS23*TO GIVE HOLDERS IN THE AGGREGATE OF 10% OF.4&THE COMPANY'S OUTSTANDING COMMON STOCK+5#THE POWER TO CALL A SPECIAL MEETING16)SECURITY OWNERSHIP OF DIRECTORS, OFFICERS6~ 67 AND OTHERS8EXECUTIVE OFFICERS8~ 8*9"COMPENSATION DISCUSSION & ANALYSIS9~ 9:Executive Summary:~ :$;Our Named Executive Officers;~ ;0<(Objectives of our Executive Compensation<~ <=Program2>*Our 2017 "Say on Pay" Vote and Shareholder>~ >?OutreachDi ln%nuB!8i:U{@ABCDEFGHIJKLM#@Pay Positioning and Pay Mix@~ @.A&Elements of our Executive CompensationA~ ABProgramC Base SalaryC~ C0D(Target Annual Cash Incentive OpportunityD~ D0E(Annual Long-term Incentive (LTI) ProgramE~ E!FTarget LTI Grants in 2017F~ F*G"Actual LTI Payouts Related to 2017G~ G"HStock Ownership GuidelinesH~ HIJ$K____________________________1L)Created by Morningstar Document Research.0M(http://documentresearch.morningstar.com/ s`/T =PF0*8X> @MMLLKK l  H+tx~Ԁ  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 8} $ }  H      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Summary Compensation   Page ) !Non-qualified Retirement Benefits ~ " Change in Control Benefits ~  Severance Benefits ~ External Benchmarking~ 0(Executive Compensation Recoupment Policy~ Employment Agreements~ $Tax Impact and Deductibility~ 7/REPORT OF THE COMPENSATION & BENEFITS COMMITTEE~ "SUMMARY COMPENSATION TABLE~ )!GRANTS OF PLAN-BASED AWARDS TABLE~  4,OUTSTANDING EQUITY AWARDS AT FISCAL YEAR-END~  TABLE CEO PAY RATIO~ /'OPTION EXERCISES AND STOCK VESTED TABLE~ PENSION BENEFITS TABLE~ +#NON-QUALIFIED DEFERRED COMPENSATION~ * TABLE,$EQUITY COMPENSATION PLAN INFORMATION~ 20(OVERVIEW OF CHANGE IN CONTROL, SEVERANCE~ 6AND OTHER ARRANGEMENTSChange in Control~ 6Dl{oc? LFjKY !"#$%&'()*+,-./0123456789:;<=>? Severance Arrangements ~ 6.!&Potential Post-Employment Compensation!~ !: "Table-#%GENERAL INFORMATION ABOUT THE MEETING#~ #Z $Annual Meeting Admission$~ $Z% Who Can Vote%~ %Z& How to Vote&~ &Z'Revocation of Proxies'~ '^3(+Voting Shares in the Dun & Bradstreet Plans(~ (^)List of Shareholders)~ )^/*'Eliminating Duplicative Proxy Materials*~ *b+Proxy Solicitation+~ +b&,Quorum and Voting Requirements,~ ,b'-Shareholder Account Maintenance-~ -f4.,SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING.~ .j/ COMPLIANCE0 OTHER MATTERS0~ 0j51-INFORMATION CONTAINED IN THIS PROXY STATEMENT1~ 1j12)SHAREHOLDER PROPOSALS FOR THE 2019 ANNUAL2~ 2j3MEETING34+SCHEDULE I ? RECONCILIATION OF GAAP REVENUE4~ 4r25*TO AS ADJUSTED AND ORGANIC REVENUE AND THE16)EFFECT OF FOREIGN EXCHANGE ON AS ADJUSTED"7AND ORGANIC REVENUE GROWTH68.SCHEDULE II ? RECONCILIATION OF GAAP OPERATING8~ 8v.9&INCOME TO AS ADJUSTED OPERATING INCOME5:-SCHEDULE III ? RECONCILIATION OF GAAP DILUTED:~ :z0;(EARNINGS PER SHARE ATTRIBUTABLE TO DUN &5<-BRADSTREET COMMON SHAREHOLDERS TO AS ADJUSTED/='DILUTED EARNINGS PER SHARE ATTRIBUTABLE/>'TO DUN & BRADSTREET COMMON SHAREHOLDERS0?(SCHEDULE IV ? RECONCILIATION OF NET CASH?~ ?~D lxg{@h0U? jWu!h/@ABCDEFG0@(PROVIDED BY OPERATING ACTIVITIES TO FREEA CASH FLOW4B,EXHIBIT A ? THE DUN & BRADSTREET CORPORATIONB~ B4C,2018 NON-EMPLOYEE DIRECTORS EQUITY INCENTIVE DPLAN$E____________________________1F)Created by Morningstar Document Research.0G(http://documentresearch.morningstar.com/e-=PF0*8X> @GGFFEE l  T  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary Compensation!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } m)} $ } $} $ } $} $ } $} $ } $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Committees and Meetings      Name  Audit  Compensation &   Innovation &   Nominating &       Benefits   Technology   Governance  Cindy Christy      X   X     L. Gordon Crovitz         X   X * "James N. Fernandez (Lead Director)   X *        X Paul R. Garcia X X *     Anastassia Lauterbach  X  *   X Randall D. Mott X  X    Judith A. Reinsdorf X X     X  *'Committee Meetings held in 2017~ ~ ~    ~   $____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/4 xl`} > M~rf>=PF0*8X> @R         l    dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } U} $ }  } $ }  } $ } } $ }  } $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/20180(Non-employee Director Compensation Table      Name   Fees Earned  Stock   All Other  Total     or Paid in  Awards   Compensation  ($)   Cash   ($) (2)(3)   ($) (4)(5)(6)   ($) (1) Thomas J. Manning  ~ u   ~ b=  ~   ~ u Lead Director*      Cindy Christy~ "0~ b=~    ~   Christopher J. Coughlin~  ~ ~    ~   L. Gordon Crovitz~ "0~ b=~  Β  ~  N James N. Fernandez~ h~ b=~     ~  ү Paul R. Garcia~ h~ b=~    ~  l Anastassia Lauterbach~ h~ b=~  F%  ~  F Randall D. Mott~ "0~ b=~  F%  ~  ƒ  Judith A. Reinsdorf~ "0~ b=~  .  ~    $____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/<t sg[O 'q,j(eYM%=PF0*8X> @z             l    dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } U} $ }  } $ }  } $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/201891Equity Awards Outstanding as of December 31, 2017 Name   Stock Awards   Option Awards    (#)  (#) Thomas J. Manning  ~ D  ~   Lead Director*  Cindy Christy  ~ /  ~ J Christopher J. Coughlin~ ~ z(L. Gordon Crovitz~ @~ James N. Fernandez~ ^~ z(Paul R. Garcia~ E~ Anastassia Lauterbach~ ~ Randall D. Mott~ ~ Judith A. Reinsdorf~ D~ $____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/8j^RF??Og{=PF0*8X> @:     l  {  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as ofKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } $} $} U} $} U} $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018B:Fees Paid to Independent Registered Public Accounting Firm   Fiscal Year Ended     December 31,   2017  2016     (In thousands) Audit Fees (1)~ J~ zJAudit Related Fees (2)~  ~   Tax Fees (3)~ f ~ All Other Fees~ V~ " ? ? ? ? ? ? ? ? Total Fees~ fb~ :Z ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/>0aUI=lTj:j=PF0*8X> @b       l    dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent Regist!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } } $ } } $ }  } $ } } $ } } $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Key Considerations       Fiscal Year  Weighted   Restricted  Options  Gross    Average   Stock Units/  Granted  Burn   Shares   Performance     Rate    Outstanding   Stock Units       Granted (1)~ ~ ~  ~     \(\?  %~ ~ A~  ~     = ףp=?  %~ ~~ a~ u~  &$   Q?  %$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/0&}qe`;/#=PF0*8X> @              l  @(2  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } !} $ } U} $ } ?    0 (or corporate event or unless shareholder!!!!.!&approval is obtained, (i) repricing or""""0"(reducing the exercise price of an option####1#)or SAR below the per share exercise price$$$$3$+as of the date of grant, or (ii) canceling,%%%%4%,surrendering or substituting any outstanding&&&&3&+option or SAR in exchange for (a) the grant''''4',of a new option or SAR with a lower exercise((((4(,price, or (b) other awards or a cash payment))))7)/at a time when the exercise price of the option****4*,or SAR is greater than the fair market value+++++ of a share.,,~ , ,2,*Adding shares back to the number of shares----.-&available for issuance when shares are....3.+(i) subject to an option or a stock-settled////7//SAR and were not issued upon the net settlement0000=05or net exercise of such option or SAR, (ii) delivered111121*to, or withheld by, the Company to pay the2222-2%exercise price or satisfy tax-related3333>36items with respect to an option or SAR, (iii) withheld444434+by the Company to satisfy tax-related items555515)incurred in connection with other awards,666636+or (iv) repurchased on the open market with7777+7#the proceeds of an option exercise.88~ 8828*Payment of dividend or dividend equivalent999929*rights unless the underlying awards become:::::payable.;<$=____________________________1>)Created by Morningstar Document Research.0?(http://documentresearch.morningstar.com/D l:q ;kQ D} ?yg[O'=PF0*8X> @??>>==      l  0  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a GlanEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } U5} $ }  } $ }  } $ 0      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018<4SECURITY OWNERSHIP OF DIRECTORS, OFFICERS AND OTHERS Name   Aggregate   Percent of     Number of  Shares   Shares   Outstanding    Beneficially    Owned (1)0(Thomas J. Manning ( Chairman and interim~ Jh * CEO ) Cindy Christy~ B *L. Gordon Crovitz~ X *James N. Fernandez (2)~ B *Paul R. Garcia (3)~  *Anastassia Lauterbach~ &G *Randall D. Mott~ C *Judith A. Reinsdorf~ Jh *Robert P. Carrigan~  *Richard H. Veldran~ B *Joshua L. Peirez~  *Curtis D. Brown~ ^ *Christie A. Hill~ r  *4,All current directors and executive officers~ / *as a group (12 persons)BlackRock, Inc. (4)~ Z'!@55 East 52 nd StreetD lg[OC9!7Ld !"#$%&'()*+,-./ New York, NY 10055       !The Vanguard Group (5)!!~ !!!!{G @!"100 Vanguard Blvd."""""""#Malvern, PA 19355#######$ FMR LLC (6)$$~ $$$$(\@$%245 Summer Street%%%%%%%&Boston, MA 02210&&&&&&&+'#Wellington Management Group LLP (7)''~ 'N'''(\@'-(%c/o Wellington Management Company LLP((((((()280 Congress Street)))))))*Boston, MA 02210*******+,$-____________________________1.)Created by Morningstar Document Research.0/(http://documentresearch.morningstar.com/$,-INV=PF0*8X> @Z //..--         l  $  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } } $ } :} $ } $} $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018EXECUTIVE OFFICERS Name  Title  Age  Thomas J. Manning (1)  Chairman and interim CEO  ~   Curtis D. Brown , $Chief Content and Technology Officer  ~   Christie A. Hill 8 0Chief Legal Officer and Head of Global Corporate  ~      CitizenshipRichard H. VeldranChief Financial Officer~ Roslynn WilliamsChief People Officer~ $____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/.Z}qe:m=PF0*8X> @"  l  4  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } } $ } 8}  $ } U} $} $ } } $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018 Base Salary           Base Salary                   Name   Rationale  From  To   Increase %   Effective  Christie A. Hill  ? ~ ¯ ~    @ %  January 1, 2017   1 )Reflects her new responsibilities as Head'of Global Corporate Citizenship      ?     0(Recognizes increased focus and expansion7/of our Government Affairs program and increased$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/0xl)tT,=PF0*8X> @R        l  ^M8`m  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 8} $ } } $ } y<} $ } y#} $ } 8 ^                                  DUN & BRADSTREET CORP/NWDEF 14A 03/27/20180(Target Annual Cash Incentive Opportunity  Company Goal  Weight " Financial Incentive Target  Result   Assessment     Range or Strategy Goal. &Company As Adjusted Revenue Growth and  50%  Revenue: 3% to 5% % Revenue 3% Sales below target 3 +Overall, Company As Adjusted Revenue growth Company Sales Growth (1)   $ Sales: per internal measures   1 )was 3%, in line with our incentive target        6 .range of 3% to 5%. The Company did not achieve2*our internal goal for sales, which was set3+substantially above the prior year's actual7/result. We do not disclose sales goals publicly2*due to the potential competitive harm that could result./'Based on these considerations, the C&BC1)determined the payout for this goal to be2*60% of target, consistent with our overall/'revenue growth and corresponding result1)within the incentive target range as well2*as consideration of the below target salesresult.7/Company As Adjusted Operating Income Growth (2) 15%.&Target based on original guidance (2%) 3%/'3% Company As Adjusted Operating Income to 2%4,growth was above our incentive target range.0(We were able to deliver strong operating0(income growth while continuing to invest2*in our strategy through effective planning/'and expense controls, resulting in a 10Dlsg[O;2k:.pEH  ! " # $ % & ' ( ) * + , - . / 0 1 2 3 4 5 6 7 8 9 : ; < = > ?         1 )basis point increase in operating margin.!!!!!!!!/!'Based on these considerations, the C&BC""""""""1")determined the payout for this goal to be########/#'175% of target, consistent with results$$$$$$$$.$&relative to the incentive target range%%%%%%%%*%"and the C&BC's qualitative review.*&"As Adjusted Diluted EPS Growth (2)& &15%&.&&Target based on original guidance (9%)& &0%&3&+As Adjusted Diluted EPS growth for the year'''''to (4%)'''3'+of 0% was above our incentive target range.((((((((.(&Results were due to favorable interest)))))))).)&rate expense through effective capital********0*(planning, combined with strong operating+++++++++income results.,,,,,,,,5,-Although the results were above the incentive--------5--target range, based on the C&BC's qualitative........0.(review, the payout was capped at 100% of////////0/(target given flat year over year growth.0 Strategy Goal0 020%0000001111111112Globalize the Business222 2?2222333313)Make global and cross-border deals easier44444 and faster5555 5?6666.6&Increase our global reach by expanding7777,7$product rollouts to unserved markets8888 8?999909(Ensure compliance with global regulatory::::2:*change to enrich our competitive advantage;;;;;;;;;%<Deliver Indispensable Content<<< <?<<<<====:=2Improve global data, linkage and matching/identity>>>>> resolution???? ??DlkC|VBk.l/eo@ A B C D E F G H I J K L M N O P Q R S T U V W X Y Z [ \ ] @@@@0@(Expand Global Beneficial Ownership (GBO)AAAAAcoverageBBBB B?CCCC.C&Drive more improvements to data accessDDDDDDDDDEModernize DeliveryEEE E?E E90%E3E+All but one of our strategic goals were metFFFF5F-Accelerate revenue shift to data-as-a-serviceFFFF or exceeded.GGGGG offeringsHHHH H?IIIIIGrow Trade CreditJJJJ J?KKKK(K Own the sales acceleration spaceLLLLLLLL/L'Based on these considerations, the C&BCMMMMMMMM5M-determined the payout for the overall resultsNNNNNNNN1N)of the strategy goal to be 90% of target. OServe New Customer NeedsOOO O?OOOOPPPP#PIncrease new business salesQQQQ Q?RRRR3R+Become the Supply & Comply business partnerSSSSS of choiceTTTT T?UUUU0U(Infuse more of our content with advancedVVVVVanalytics solutionsWWWWWWWWW/X'Create and Operate as a Forward-LeaningXXX X?XXXXYCultureYYY7Y/Be an amazing place to work for and do businessZZZZ Zwith$[____________________________1\)Created by Morningstar Document Research.0](http://documentresearch.morningstar.com/@~ DXMy,gMR lkC=PF0*8X> @]]\\[[ l  X  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } a} $ }  } $}  $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018"2017 Annual Cash Incentive          Award for Company         Performance   Executive Officer  Target   % of Target  Amount , $Final Award (as reported in "Summary            * "Compensation Table" in "Non-equity           , $Incentive Plan Compensation" column)Robert P. Carrigan~ qC33333SV@ %~ 6:<  $493,383 Richard H. Veldran~ rc33333SV@ %~ r> ~  r> Joshua L. Peirez~ -33333SV@ %~ ( ~  ^ Curtis D. Brown~ O33333SV@ %~  ~   Christie A. Hill~ j33333SV@ %~ B ~  B $____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/4 ui]D!oo.uM=PF0*8X> @                  l  *y  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 0} $ } 7} $ } !} $ } 7 *      DUN & BRADSTREET CORP/NWDEF 14A 03/27/20180(Annual Long-term Incentive (LTI) Program Grant   Measure(s)  Performance Period  Rationale for Vehicle LRSUs  ?  ?  ?  1 )Dun & Bradstreet stock price appreciation  One-third tied to 2017 , $Links executives' interests directly   or depreciation   . &with the interests of our shareholders        ?#One-third tied to 2017-2018 ?0(Is less volatile and more retentive than stock options ?#One-third tied to 2017-2019 ?6.Has a considerably stronger tie to performance2*than time-based restricted shares or unitsPerformance Units ? ? ?.&50% tied to relative total shareholder2017-2019 (3 years),$Links executives' interests directly return (TSR).&with the interests of our shareholders ? ?6.50% tied to Dun & Bradstreet's organic revenue0(Drives and rewards revenue growth, which*"compound annual growth rate (CAGR)0(we believe is key to growing shareholder valueD lsg[Oq^,@D^') !"#$%&'()       !!!!!!!"""""" "?######,#$Rewards executives for outperforming$$$$$$$ the market%&$'____________________________1()Created by Morningstar Document Research.0)(http://documentresearch.morningstar.com/DX-!=PF0*8X> @))(('' l    dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI PTarget LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } } $} } $} a       DUN & BRADSTREET CORP/NWDEF 14A 03/27/20180(Annual Long-term Incentive (LTI) Program LRSUs  Performance Units  Overall 2015 Grant (50% of grant value)  (50% of grant value)  Payout ? ? ? ? ? Aggregate Payout =  Aggregate Payout =  Combined Payout = 93%  21%  57%$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/*hsg[OENB6=PF0*8X> @ l    dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } U} $} } $} U5       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018!Target LTI Grants in 2017 Named Executive Officer  Economic Value  Reason for Grant Level   of Target Grant      ? ? ? ? ? Robert P. Carrigan ~  -1 1 )Consistent with prior year's grant level,+#reflecting competitive compensationlevels ? ? ? ? ?Richard H. Veldran~  #C0(Increased the economic value of the 2017 grants to:Joshua L. Peirez~  [( - Drive long-term value creationCurtis D. Brown~  9/'- Reflect progress on implementation ofChristie A. Hill~  B3 the strategy4,- Provide team alignment and internal equity(same increase amount)$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/B Xvj^"`<#dj.th\4=PF0*8X> @ l    dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } $ } m} $ } } $ } a} $ } m                      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018!Target LTI Grants in 2017    Grant Date  Tranche  Performance Period   Vesting Date     March 1, 2017  First one-third  1 year   March 1, 2018     Second one-third  2 years   March 1, 2019     Third one-third  3 years   March 1, 2020$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/*hvj^WK yQ=PF0*8X> @ l    dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 1} $ } U} $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018!Target LTI Grants in 20171 )Appreciation or Depreciation in D&B Stock  Payout as % of  Price  Target LRSU Grant 100%  ~ " % 50%  ~ Z % 0%  ~  % ?25%~ . % ?50%~  % Below ?50%~  % Interpolation in between$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/2vj^">x5|=PF0*8X> @2   l  ~  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 2} $ } U} $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/20181)Total Shareholder Return (TSR) Parameters2 *D&B 3-year Relative TSR Percentile Ranking  Payout as % of   vs. S&P 500   Target Grant 80th  ~ " % 50th  ~  % 30th  ~  %? 30th~  % Interpolation in between$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/.rfZNo,a1%=PF0*8X> @2   l  >  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } %} $ } U} $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018E=Organic Revenue Compound Annual Growth Rate (CAGR) Parameters' D&B 3-year Organic Revenue CAGR  Payout as % of     Target Grant 5.0%  ~ " % 4.0%  ~ Z % 3.0%  ~  % 2.0%~ f %? 2.0%~  % Interpolation in between$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/0q^RF:q.e =PF0*8X> @2   l  .  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } -} $ } a} $ } !} $ }  } $                      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018*"Actual LTI Payouts Related to 2017  LRSU Grant  Performance Period  Metric  Payout as % of         Target Grant, $Third tranche of March 2, 2015 grant  3 years: 2015-2017  Dun & Bradstreet   33333X@ %- %Second tranche of March 1, 2016 grant  2 years: 2016-2017  common stock price   fffffF_@ %, $First tranche of March 1, 2017 grant   1 year: 2017 # appreciation / depreciation   X@ %$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/*_hymaUY@=PF0*8X> @*   l  .R  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } a} $ }  }  $ } } $} $ }  } $ }  } $ .      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018*"Actual LRSU Awards Related to 2017                 Actual Payout                    D&B Stock                Price             Appreciation    orTarget D&B D&B   Depreciation  Number of Payout as % LRSUsStartingEnding    Shares of TrancheVesting Stock Price Stock Price    Target      LRSUs4,3rd Tranche of 2015 LRSU Grant for 2015-2017Performance Period (1)Robert P. Carrigan~ .W!]@!q= ף]@    ?0.2  %~ V33333X@ %Richard H. Veldran~ !]@!q= ף]@    ?0.2  %~ ~33333X@ %Joshua L. Peirez~ !]@!q= ף]@    ?0.2  %~ 33333X@ %Curtis D. Brown~ Z!]@!q= ף]@    ?0.2  %~ N33333X@ %Christie A. Hill~  !]@!q= ף]@    ?0.2  %~  33333X@ %4,2nd Tranche of 2016 LRSU Grant for 2016-2017Performance Period (1)Robert P. Carrigan~ !fffffW@!q= ף]@   9@  %~ ҪfffffF_@ %Richard H. Veldran~ R!fffffW@!q= ף]@   9@  %~ *"fffffF_@ %Joshua L. Peirez~ >&!fffffW@!q= ף]@   9@  %~ /fffffF_@ %Curtis D. Brown~ $!fffffW@!q= ף]@   9@  %~ .fffffF_@ %DmlymaUe\" U~9t.& !"#$%&'()*+,- Christie A. Hill  ~ ~  !fffffW@  !q= ף]@   9@ % ~    fffffF_@ %!!!;!31st Tranche of 2017 LRSU Grant for 2017 Performance!"""" Period (1)#Robert P. Carrigan##~ #s##!= ףp ^@##!q= ף]@# #  # ?0.8 # %#~ #r###X@ #%$Richard H. Veldran$$~ $v$$!= ףp ^@$$!q= ף]@$ $  $ ?0.8 $ %$~ $>$$$X@ $%%Joshua L. Peirez%%~ %"%%!= ףp ^@%%!q= ף]@% %  % ?0.8 % %%~ %n"%%%X@ %%&Curtis D. Brown&&~ &&&!= ףp ^@&&!q= ף]@& &  & ?0.8 & %&~ &&&&X@ &%'Christie A. Hill''~ '''!= ףp ^@''!q= ף]@' '  ' ?0.8 ' %'~ ''''X@ '%/('Mr. Carrigan served as Chairman and CEO(4),until February 12, 2018 and left the Company3*+on March 15, 2018. Mr. Peirez served as ourK+CPresident and Chief Operating Officer ____________________________^,Vuntil March 15, 2018, when he resigned from Created by Morningstar Document Research.?-7the Company. http://documentresearch.morningstar.com/ QKEA>:==PF0*8X> @?--,,++**))(('''' &&&& %%%% $$$$ #### ""!!                  l  4,  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 1} $ } U} $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018*"Actual LRSU Awards Related to 20171 )D&B 3-year (2015-2017) Total Revenue CAGR  Payout as % of     Target Grant 8.0%  ~ " % 6.0%  ~  % 4.0%  ~ f %? 4.0%~  % Interpolation in between$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/. ymaU?tD8,=PF0*8X> @2   l  ?  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)Actual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } } $ } a} $ } 2} $ } $} $} $ } U} $} $ }  } $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018A9Actual Three-year Performance Units Results for 2015-2017      3-year Performance   Performance  Metric  Weight  3-year   Payout as   Unit Grant  Period        CAGR Result &  % of           3-year   Target Grant            Relative TSR            Percentile  RankingMarch 2, 2015 grant3 years: 2015-20172*Dun & Bradstreet 3-year Total Revenue CAGR~   %  @  % ~  %( Dun & Bradstreet TSR vs. S&P 500~   %  26.7th  % ~  %Combined Payout  ~ V %     $____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/4 bVJ>~W9WW=PF0*8X> @        l  W  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance Un!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } a} $ }  } $ } <} $ }  } $ } } $} $ }  } $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018A9Actual Three-year Performance Units Results for 2015-2017               Actual Payout            Performance  Measure  Target  Payout   Number of    Period    Units  %   Shares (1) Robert P. Carrigan    2015-2017   Revenue CAGR  ~ ‚  ~  % ~ 6  TSR~ ‚  ~    % ~ Richard H. Veldran 2015-2017 Revenue CAGR~   ~    % ~   TSR~   ~    % ~ Joshua L. Peirez 2015-2017 Revenue CAGR~    ~    % ~   TSR~    ~    % ~ Curtis D. Brown 2015-2017 Revenue CAGR~   ~    % ~ J  TSR~   ~    % ~ Christie A. Hill 2015-2017 Revenue CAGR~   ~    % ~ > TSR~   ~    % ~ /'Mr. Carrigan served as Chairman and CEO4,until February 12, 2018 and left the Company3+on March 15, 2018. Mr. Peirez served as ourKCPresident and Chief Operating Officer ____________________________^Vuntil March 15, 2018, when he resigned from Created by Morningstar Document Research.=5the Company. http://documentresearch.morningstar.com/@ADbVJ>~Tf.CyLd=PF0*8X> @z        l  e  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)Compensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } a} $ } } $ }  } $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018/'Stock Ownership as a Multiple of Salary Name  Guideline as Multiple  Actual Ownership as     of Salary  Multiple of Salary Robert P. Carrigan  ~    333333(@  Richard H. Veldran  ~    @  Joshua L. Peirez  ~    @ Curtis D. Brown~ ffffff@Christie A. Hill~ @$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/.th\P|%1B=PF0*8X> @:     l  Yt  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } +} $ } 0       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018%Compensation Comparison Group Acxiom Corporation  IHS Markit Ltd., $Broadridge Financial Solutions, Inc. ! IMS Health Holdings, Inc. CEB Inc. % Moneygram International, Inc. Convergys Corporation  Moody's Corporation Corelogic, Inc.  Morningstar, Inc.Deluxe Corporation MSCI Inc.DST Systems, Inc.!Navigant Consulting, Inc. Equifax, Inc. Paychex, Inc.&Factset Research Systems, Inc.0(S&P Global (McGraw Hill Financial, Inc.)Fair Isaac Corporation#Total System Services, Inc.Global Payments, Inc.)!The Ultimate Software Group, Inc.ICF International, Inc.Verisk Analytics, Inc.$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/8/~rfZ6Gx*-vjB=PF0*8X> @ l  W  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupSummary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } I } $ } 0} $ } %} $ } I;       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018%Compensation Comparison Group Action  Company  Industry  Reason Deleted  CEB Inc.  Management Services ! Acquired by Gartner, Inc. Deleted ! IMS Health Holdings, Inc. ' Information Technology Services 9 1Merged with Quintiles Transnational Holdings Inc. Deleted 0 (S&P Global (McGraw Hill Financial, Inc.)  Financial Services 0 (Size: market cap greater than four times $____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/(T~rfZD{oG=PF0*8X> @ l  %  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } -} $ }  } $ }  } $ } } $ } y} $ }  } $ }  } $ }  } $ } y} $ %      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Summary Compensation      Name and  Year  Salary  Bonus  Stock   Non-equity   Change in   All Other  Total  Principal Position     ($)  ($)  Awards   Incentive  Pension   Compensation  ($)            ($) (1)  Plan   Value and   ($) (4)(5)(6)                Compensation   Nonqualified               ($) (2)  Deferred      Compensation     Earnings     ($) (3)Robert P. Carrigan~ ~ B3~    ~  7  ~ ~ ~ "~ .`,$Chairman and Chief Executive Officer~ ~ B3~    ~  FI ~ qC~ ~ zM~ '("Principal Executive Officer")~ ~~ B3~    ~  ҕ< ~ 5~ ~ ~ Richard H. Veldran~ ~ b ~    ~  ::; ~ r>~ v;~ n~ ײChief Financial Officer~ ~ b ~    ~  A ~ rc~ V (~ ~ 2ݨ'("Principal Financial Officer")~ ~~ ~    ~  VDC ~ ~ ~ *~ aJoshua L. Peirez~ ~ B'~    ~   P ~ ^~ W~ Vf~ N-%President and Chief Operating Officer~ ~ B'~    ~   \ ~ -~ /~ ~ V~ ~~ $~    ~  ~%O ~ L~ V+&~ "~ r+Curtis D. Brown~ ~ B"~    ~  &3 ~ ~ ~ c~ Jr,$Chief Content and Technology Officer~ ~ B"~    ~  NX ~ ’%~ ~ T~ և~ ~~ ~  BB  ~  \; ~ ~ ~ L~ &Christie A. Hill~ ~ ~    ~  - ~ B~ ~ &~ b'Chief Legal Officer and Head of     $Global Corporate Citizenship     DB l{oc+$IeLyYLA !"#$ !$"____________________________1#)Created by Morningstar Document Research.0$(http://documentresearch.morningstar.com/ P=PF0*8X> @$$##""                     l  *  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Outstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } a} $ }  } $ }  } $ } y} $ } y} $ }  } $ }  } $ } y} U *      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Stock Option Grants                Estimated Future              Possible Payouts                  Under Equity       Estimated Future  Incentive Plan          Possible Payouts Under   Awards (2)  Non-equity IncentivePlan Awards (1)  Grant Date      Fair Value of      Stock and      Option Awards Name Grant CommitteeTarget  Maximum TargetMaximum($) (3) DateApproval ($)   ($)  (#) (#) DateRobert P. Carrigan 03/01/2017 02/22/2017~  qC  ~  B ~ "[~ B~ ڻ~  03/01/2017 02/22/2017     ~ ~ "[~ H~  03/01/2017 02/22/2017     ~ ~ "[~ J:~ Richard H. Veldran 03/01/2017 02/22/2017~  rc  ~  : ~ ^L~ ~ VL~  03/01/2017 02/22/2017     ~ 2&~ bL~ ~  03/01/2017 02/22/2017     ~ 2&~ bL~ & ~ Joshua L. Peirez 03/01/2017 02/22/2017~  -  ~  b?[ ~ &h~ J~ NR)~  03/01/2017 02/22/2017     ~ 4~ "h~ ~  03/01/2017 02/22/2017     ~ 4~ "h~ ~ Curtis D. Brown 03/01/2017 02/22/2017~  O  ~  B> ~ A~ ~ )~ D$l|pdP,~ZIsC !"#$%&'()     03/01/2017    02/22/2017        ~    ~ A  ~  ~ !!!! 03/01/2017!!! 02/22/2017!!! ! ! ! ! !~ ! !!~ !A!!~ !- ~ !"Christie A. Hill""" 03/01/2017""" 02/22/2017""~ " j" " ~ " 0" "~ ";""~ " v""~ "j~ "#### 03/01/2017### 02/22/2017### # # # # #~ ###~ #;##~ #Y ~ #$$$$ 03/01/2017$$$ 02/22/2017$$$ $ $ $ $ $~ $$$~ $;$$~ $n ~ $%&$'____________________________1()Created by Morningstar Document Research.0)(http://documentresearch.morningstar.com/u\,=PF0*8X> @))((''             l  W.K  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option Grants!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } a} $ }  } $ } U}  $ } } $ }  } $ }  } U} $ } y} $ }  } $ } y} $ W      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018!Outstanding Equity Awards           Option Awards   Stock Awards     Name   Grant Date  Equity-  Equity-  Equity-  Equity-  Equity-  Equity-  Equity-  Equity-        Incentive   Incentive   Incentive   Incentive   Incentive   Incentive   Incentive   Incentive      Plan  Plan  Plan  Plan  Plan  Plan  Plan  PlanAwardsAwards  Awards AwardsAwardsAwardsAwardsAwards Number of Number of  Option Option Number ofMarket Number ofMarket Securities Securities  Exercise  Expiration Shares orValue ofUnearnedValue of Underlying Underlying   Price  DateUnits of Shares or Shares orUnearned Unexercised Unexercised   ($)  StockUnits ofUnits of Shares or Options (#) Options (#)     That Have Stock StockUnits of Exercisable Unexercisable     Not Vested That Have That Have Stock (1) (1)     (#) (2)(3) Not Vested Not Vested That Have      ($)(#) (3) Not Vested      ($)Robert P. Carrigan 03/03/2014     ~ 4~  03/02/2015     ~ V~  03/02/2015     ~ 6~  03/02/2015     ~ ~  03/01/2016     ~ Ҫ~ ~  03/01/2016     ~  03/01/2016     ~  03/01/2017     ~ r~ ~ nD lvj^e/d5SP|> !"#$%&'()*+,-./0123456789:;<=>?     03/01/2017                    ~     !!!! 03/01/2017!!!!!! ! ! ! ! !!!!!!!!!!~ !!!!!"""""""""" " " " " """""""~ """"""~ "6C"#Richard H. Veldran### 03/03/2014###### # # # # ####~ # ~ ##########$$$$ 03/02/2015$$$$$$ $ $ $ $ $$$$~ $~~ $$$$$$$$$$%%%% 03/02/2015%%%%%% % % % % %%%%~ % ~ %%%%%%%%%%&&&& 03/02/2015&&&&&& & & & & &&&&~ &~ &&&&&&&&&&'''' 03/01/2016'''''' ' ' ' ' ''''~ '*"~ '''''~ 'R''''(((( 03/01/2016(((((( ( ( ( ( ((((((((((~ (((((()))) 03/01/2016)))))) ) ) ) ) ))))))))))~ )())))**** 03/01/2017****** * * * * ****~ *>~ *****~ *2****++++ 03/01/2017++++++ + + + + ++++++++++~ +2&++++,,,, 03/01/2017,,,,,, , , , , ,,,,,,,,,,~ ,2&,,,,---------- - - - - -------~ -np/-----~ -gm-.Joshua L. Peirez... 03/03/2014...... . . . . ....~ .zE~ ..........//// 03/03/2014////// / / / / ////~ /b~ //////////0000 03/02/2015000000 0 0 0 0 0000~ 0~ 00000000001111 03/02/2015111111 1 1 1 1 1111~ 1 ~ 11111111112222 03/02/2015222222 2 2 2 2 2222~ 2~ 22222222223333 03/01/2016333333 3 3 3 3 3333~ 3/~ 33333~ 3>&33334444 03/01/2016444444 4 4 4 4 4444444444~ 4^944445555 03/01/2016555555 5 5 5 5 5555555555~ 5^955556666 03/01/2017666666 6 6 6 6 6666~ 6n"~ 66666~ 6rE66667777 03/01/2017777777 7 7 7 7 7777777777~ 7477778888 03/01/2017888888 8 8 8 8 8888888888~ 8488889999999999 9 9 9 9 9999999~ 9B^99999~ 99:Curtis D. Brown::: 10/01/2014:::::: : : : : ::::~ : ~ ::::::::::;;;; 03/02/2015;;;;;; ; ; ; ; ;;;;~ ;N~ ;;;;;;;;;;<<<< 03/02/2015<<<<<< < < < < <<<<~ <J ~ <<<<<<<<<<==== 03/02/2015====== = = = = ====~ =~ ==========>>>> 03/01/2016>>>>>> > > > > >>>>~ >.~ >>>>>~ >$>>>>???? 03/01/2016?????? ? ? ? ? ??????????~ ?R7????D/l0TBn>ZHt ޤDa֍@ABCDEFGHIJKLMNOPQRSTUV@@@@ 03/01/2016@@@@@@ @ @ @ @ @@@@@@@@@@~ @R7@@@@AAAA 03/01/2017AAAAAA A A A A AAAA~ A~ AAAAA~ A+AAAABBBB 03/01/2017BBBBBB B B B B BBBBBBBBBB~ B BBBBCCCC 03/01/2017CCCCCC C C C C CCCCCCCCCC~ C CCCCDDDDDDDDDD D D D D DDDDDDD~ D1DDDDD~ D.wDEChristie A. HillEEE 09/12/2011EE~ EJ EEE E E E zGN@E EE 09/12/2021EEEEEEEEEEEEEFFFF 03/01/2012FF~ F2FFF F F F 33333T@F FF 03/01/2022FFFFFFFFFFFFFGGGG 03/03/2014GGGGGG G G G G GGGG~ G ~ GGGGGGGGGGHHHH 03/02/2015HHHHHH H H H H HHHH~ H ~ HHHHHHHHHHIIII 03/02/2015IIIIII I I I I IIII~ I>~ IIIIIIIIIIJJJJ 03/02/2015JJJJJJ J J J J JJJJ~ J~ JJJJJJJJJJKKKK 03/01/2016KKKKKK K K K K KKKK~ K~ KKKKK~ K~KKKKLLLL 03/01/2016LLLLLL L L L L LLLLLLLLLL~ LLLLLMMMM 03/01/2016MMMMMM M M M M MMMMMMMMMM~ MMMMMNNNN 03/01/2017NNNNNN N N N N NNNN~ N~ NNNNN~ NZ'NNNNOOOO 03/01/2017OOOOOO O O O O OOOOOOOOOO~ OOOOOPPPP 03/01/2017PPPPPP P P P P PPPPPPPPPP~ PPPPPQQQQQQQQQQ Q Q Q Q QQQQQQQ~ Qv##QQQQQ~ QBaSQRS$T____________________________1U)Created by Morningstar Document Research.0V(http://documentresearch.morningstar.com/2,\t(TD|pd<=PF0*8X> @[VVUUTT                                      l  D`  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity AwardsPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } a} $ } } $ }  } $ } } $ } y} $       DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018/'OPTION EXERCISES AND STOCK VESTED TABLE         Option Awards   Stock Awards   Name   Number of  Value   Number of  Value    Shares   Realized on  Shares   Realized on    Acquired on  Exercise   Acquired on  VestingExercise ($)Vesting   ($) (1)(2) (#) (#) (1)(2)Robert P. Carrigan~ ~ ~  6  ~  *] Richard H. Veldran~ ~ ~  }  ~  H4 Joshua L. Peirez~ ~ ~  N  ~  ,V Curtis D. Brown~ ~ ~  ~^  ~  ( Christie A. Hill~ ~ ~  I  ~   $____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/8 th\PG; K=PF0*8X> @                 l  .s  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VEST!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } a} $ } m)} $ }  } $ } y} $                            DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018PENSION BENEFITS TABLE     Name   Plan Name   Number of  Present  Payments      Years of  Value of  During     Credited   Accumulated   Last Fiscal     Service  Benefit  Year     (#)  ($)  ($)Richard H. Veldran!Executive Retirement Plan~ *~ N? ~   )!Pension Benefit Equalization Planffffff@~ 4 ~   Retirement Accountffffff@~ 2 ~   Joshua L. Peirez!Executive Retirement Plan333333@~ . ~   *"Pension Benefit Equalization Plan*~ ~  ~   Retirement Account*~ ~  ~   $____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/6 yma()h>=PF0*8X> @                   l  (  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLEChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } $4} $ }  } $ (      DUN & BRADSTREET CORP/NWDEF 14A 03/27/20181)NON-QUALIFIED DEFERRED COMPENSATION TABLE Investment Fund Option  2017 Annual Return  Balanced Index   ,@ %" BlackRock Small Cap Growth   Q-@ % D&B Stock Fund   ?0.58 %! Fidelity Blue Chip Growth   B@ %*"Fidelity Diversified International ףp=:@ %!Fidelity Low Priced Stock ףp=4@ %JP Morgan Equity Incomeףp= 1@ % Northern Small Cap ValueGz@ %PIMCO Total ReturnQ@ %Stable Value FundRQ@ %( Vanguard Developed Markets Index(\u:@ %&Vanguard Extended Market IndexQ2@ %$Vanguard Institutional IndexR5@ %'Vanguard Target Retirement 2020zGa,@ %'Vanguard Target Retirement 2025(\0@ %'Vanguard Target Retirement 20301@ %'Vanguard Target Retirement 2035Gz.3@ %'Vanguard Target Retirement 2040(\4@ %'Vanguard Target Retirement 2045(\5@ %'Vanguard Target Retirement 2050{Gz5@ %'Vanguard Target Retirement 2055= ףp}5@ %)!Vanguard Target Retirement Income333333!@ %D lrfZNi `EA}Z4p !"#$%&'(  Vanguard Total Bond Market Index   (\ @ %*!"Victory Munder Mid Cap Core Growth!!!{G8@ !%3"+Wells Fargo Advantage Special Mid Cap Value""" ףp=&@ "%#$$%____________________________1&)Created by Morningstar Document Research.0'(http://documentresearch.morningstar.com/8=PF0*8X> @"''&&%%  l  !(  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } $4} $} 6 !      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Change in Control Benefit Category  CICP1 )Benefits Subject to "Double Trigger" (CIC  ? Cash benefits- %Plus Qualifying Termination within 24  ? Unvested Equity Months) ? ? ?1)Cash Severance as Multiple of Base Salary2 times"Plus Target Cash Incentive ? ? ?3+Settlement of Outstanding Performance-basedPro-rata target awardCash Incentives ? ? ?.&Health and Life Insurance Continuation2 years ? ? ?+#Outplacement Services Reimbursement5-Lesser of 15% of target total cash or $50,000 ? ? ?Excise Tax Treatment/'No benefit, executive's benefits may be-%voluntarily reduced if such reduction+#provides a better after-tax benefit ? ? ?$____________________________1)Created by Morningstar Document Research.DKl~rfB TAy[a 0 (http://documentresearch.morningstar.com/H=PF0*8X> @  l  *g  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 1} $} <} $} <} $} <} $} <} $} <} $} <} $} <} $ *      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Summary Compensation        Termination Scenario  ) !Executive Compensation or Benefit   If Voluntary  If  If  If  If Involuntary  If   If Change in   Component   Termination   Termination   Termination   Termination   Termination   Involuntary  Control       is Due to   is Due to   is Due to   without Cause   Termination   Termination Death Disability   Retirement  or Quit for for CauseOccurs      Good Reason Under 2014      PlanRobert P. Carrigan      Severance      Base Salary~ ~ ~     Not Eligible ~ B3~ ~ gTarget Cash Incentive~ ~ ~     Not Eligible ~ ~ ~ B&Pro Rata Target Cash Incentive~ qC~ qC~ qC    Not Eligible ~ qC~ ~ qC1)Outstanding Equity & Long-term Incentives     Unvested Equity~ ~ P6~ P6    Not Eligible ~ ~ ~ P6 Vested Equity~ ~ ~     Not Eligible ~ ~ ~ Pension Plan Payments     )!Pension Benefit Equalization Plan Not Eligible Not Eligible  Not Eligible    Not Eligible  Not Eligible Not Eligible Not Eligible!Executive Retirement Plan Not Eligible Not Eligible  Not Eligible    Not Eligible  Not Eligible Not Eligible Not Eligible 401(k) Plan~ ru~ ru~ ru    Not Eligible ~ ru~ ru~ ru0(Health and Welfare Benefits Continuation N/A N/A  N/A    Not Eligible ~ 2 N/A~ Outplacement Services N/A N/A  N/A    Not Eligible  N/A N/A~ B 0(Excise Tax and Gross-Up (Paid to I.R.S.) N/A N/A  N/A    Not Eligible  N/A N/A N/ADl{ocO }sD !"#$%&'() ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?+!#Total Compensation Upon Termination!~ !E!~ !7|!~ !7|! !  ! N/A! ~ !z!~ !ru!~ !zo!"% Already Earned""~ " "%"~ "" "%"~ " " " %"  " N/A" "~ " "%"~ " "%"~ " "%# Forfeitures#~ #P6#~ ##~ ## #  # N/A# ~ #P6#~ #P6#~ ## $? $? $? $? $? $? $? $? $? $ ? $ ? $ ? $ ? $ ? $? $? $? $? $? $? $? $? $?%&$'____________________________1()Created by Morningstar Document Research.0)(http://documentresearch.morningstar.com/uM=PF0*8X> @T))((''###### ######!!!!!! !!!!!!                           l  *  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 1} $} } $} } $} } $} <} $} } $} } $} } $ *      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Summary Compensation        Termination Scenario  ) !Executive Compensation or Benefit   If Voluntary  If  If  If  If Involuntary  If   If Change in   Component   Termination   Termination   Termination   Termination   Termination   Involuntary  Control       is Due to   is Due to   is Due to   without Cause   Termination   Termination Death Disability   Retirement  or Quit for for CauseOccurs      Good Reason Under 2014      PlanRichard H. Veldran      Severance      Base Salary~ ~ ~     Not Eligible ~ b ~ ~ NATarget Cash Incentive~ ~ ~     Not Eligible ~ ~ ~ :&Pro Rata Target Cash Incentive~ rc~ rc~ rc    Not Eligible ~ rc~ ~ rc1)Outstanding Equity & Long-term Incentives     Unvested Equity~ ~ ~     Not Eligible ~ ~ ~  Vested Equity~ ~ ~     Not Eligible ~ ~ ~ Pension Plan Payments     )!Pension Benefit Equalization Plan~ ;~ ;~ 4    Not Eligible ~ ;~ ;~ !Executive Retirement Plan~ Y ~ Z~ >    Not Eligible ~ Y ~ ~ fr 401(k) Plan~ F~ F~ F    Not Eligible ~ F~ F~ F0(Health and Welfare Benefits Continuation N/A N/A  N/A    Not Eligible ~ 2 N/A~ Outplacement Services N/A N/A  N/A    Not Eligible  N/A N/A~ B 0(Excise Tax and Gross-Up (Paid to I.R.S.) N/A N/A  N/A    Not Eligible  N/A N/A N/ADl{ocO }x{L !"#$%&'() ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?+!#Total Compensation Upon Termination!~ !R:!~ !sZ!~ !Z! !  ! N/A! ~ ![!~ !J!~ !!"% Already Earned""~ " "%"~ " "%"~ "  " %"  " N/A" "~ "j "%"~ " "%"~ " "%# Forfeitures#~ ##~ ##~ ## #  # N/A# ~ ##~ #v#~ ## $? $? $? $? $? $? $? $? $? $ ? $ ? $ ? $ ? $ ? $? $? $? $? $? $? $? $? $?%&$'____________________________1()Created by Morningstar Document Research.0)(http://documentresearch.morningstar.com/uM=PF0*8X> @`))((''###### ######!!!!!! !!!!!!                             l  *#O  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 1} $} <} $} <} $} <} $} <} $} <} $} <} $} <} $ *      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Summary Compensation        Termination Scenario  ) !Executive Compensation or Benefit   If Voluntary  If  If  If  If Involuntary  If   If Change in   Component   Termination   Termination   Termination   Termination   Termination   Involuntary  Control       is Due to   is Due to   is Due to   without Cause   Termination   Termination Death Disability   Retirement  or Quit for for CauseOccurs      Good Reason Under 2014      PlanJoshua L. Peirez      Severance      Base Salary~ ~ ~     Not Eligible ~ B'~ ~ XOTarget Cash Incentive~ ~ ~     Not Eligible ~ ~ ~ b?[&Pro Rata Target Cash Incentive~ -~ -~ -    Not Eligible ~ -~ ~ -1)Outstanding Equity & Long-term Incentives     Unvested Equity~ ~ r@ ~ r@     Not Eligible ~ ~ ~ r@  Vested Equity~ ~ ~     Not Eligible ~ ~ ~ Pension Plan Payments     )!Pension Benefit Equalization Plan Not Eligible Not Eligible  Not Eligible    Not Eligible  Not Eligible Not Eligible Not Eligible!Executive Retirement Plan~ ~ B@g~ &]    Not Eligible ~ ~ ~ Z 401(k) Plan~ ~ ~     Not Eligible ~ ~ ~ 0(Health and Welfare Benefits Continuation N/A N/A  N/A    Not Eligible ~ 2 N/A~ Outplacement Services N/A N/A  N/A    Not Eligible  N/A N/A~ B 0(Excise Tax and Gross-Up (Paid to I.R.S.) N/A N/A  N/A    Not Eligible  N/A N/A N/ADJl{ocO   !"#$%&'() ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?+!#Total Compensation Upon Termination!~ !!~ !N!~ !2)! !  ! N/A! ~ !:!~ !!~ !z!"% Already Earned""~ " "%"~ " "%"~ " j " %"  " N/A" "~ "^ "%"~ " "%"~ "~ "%# Forfeitures#~ #r@ #~ ##~ ## #  # N/A# ~ #r@ #~ #%#~ ## $? $? $? $? $? $? $? $? $? $ ? $ ? $ ? $ ? $ ? $? $? $? $? $? $? $? $? $?%&$'____________________________1()Created by Morningstar Document Research.0)(http://documentresearch.morningstar.com/uM=PF0*8X> @Z))((''###### ######!!!!!! !!!!!!                            l  >Dpc  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 1} $} <} $} <} $} <} $} <} $} <} $} <} $} <} $ >      DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018Summary Compensation        Termination Scenario  ) !Executive Compensation or Benefit   If Voluntary  If  If  If  If Involuntary  If   If Change in   Component   Termination   Termination   Termination   Termination   Termination   Involuntary  Control       is Due to   is Due to   is Due to   without Cause   Termination   Termination Death Disability   Retirement  or Quit for for CauseOccurs      Good Reason Under 2014      PlanCurtis D. Brown      Severance      Base Salary~ ~ ~     Not Eligible ~ B"~ ~ ETarget Cash Incentive~ ~ ~     Not Eligible ~ ~ ~ B>&Pro Rata Target Cash Incentive~ O~ O~ O    Not Eligible ~ O~ ~ O1)Outstanding Equity & Long-term Incentives     Unvested Equity~ ~ ~     Not Eligible ~ ~ ~  Vested Equity~ ~ ~     Not Eligible ~ ~ ~ Pension Plan Payments     )!Pension Benefit Equalization Plan Not Eligible Not Eligible  Not Eligible    Not Eligible  Not Eligible Not Eligible Not Eligible!Executive Retirement Plan Not Eligible Not Eligible  Not Eligible    Not Eligible  Not Eligible Not Eligible Not Eligible 401(k) Plan~ +~ +~ +    Not Eligible ~ +~ +~ +0(Health and Welfare Benefits Continuation N/A N/A  N/A    Not Eligible ~ 2 N/A~ Outplacement Services N/A N/A  N/A    Not Eligible  N/A N/A~ B 0(Excise Tax and Gross-Up (Paid to I.R.S.) N/A N/A  N/A    Not Eligible  N/A N/A N/ADl{ocO vG !"#$%&'()*+,-./0123456789:;<= ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?+!#Total Compensation Upon Termination!~ !n{ !~ !!~ !! !  ! N/A! ~ !MD!~ !+!~ !N\`!"% Already Earned""~ " "%"~ "> "%"~ " > " %"  " N/A" "~ " "%"~ " "%"~ "& "%# Forfeitures#~ ##~ ##~ ## #  # N/A# ~ ##~ ##~ ## $? $? $? $? $? $? $? $? $? $ ? $ ? $ ? $ ? $ ? $? $? $? $? $? $? $? $? $?%Christie A. Hill%%%%%%%%% % % % % %%%%%%%%%& Severance&&&&&&&&& & & & & &&&&&&&&&' Base Salary'~ ''~ ''~ '' ~ ' ' ~ ''~ ''~ ' ='(Target Cash Incentive(~ ((~ ((~ (( ~ ( ( ~ ((~ ((~ (0(&)Pro Rata Target Cash Incentive)~ )j)~ )j)~ )j) ~ ) j) ~ )j)~ ))~ )j)1*)Outstanding Equity & Long-term Incentives********* * * * * *********+Unvested Equity+~ +>Y?+~ ++~ ++ ~ + >Y?+ ~ +>Y?+~ +>Y?+~ ++, Vested Equity,~ ,1,~ ,1,~ ,1, ~ , 1, ~ ,1,~ ,1,~ ,1,-Pension Plan Payments--------- - - - - ---------).!Pension Benefit Equalization Plan... Not Eligible... Not Eligible...  Not Eligible. . .  Not Eligible. .. Not Eligible... Not Eligible... Not Eligible.!/Executive Retirement Plan/// Not Eligible/// Not Eligible///  Not Eligible/ / /  Not Eligible/ // Not Eligible/// Not Eligible/// Not Eligible/0 401(k) Plan0~ 0F0~ 0F0~ 0F0 ~ 0 F0 ~ 0F0~ 0F0~ 0F001(Health and Welfare Benefits Continuation11 1N/A11 1N/A11 1 N/A1 ~ 1 1 ~ 1211 1N/A1~ 112Outplacement Services22 2N/A22 2N/A22 2 N/A2 2  2 N/A2 2 2N/A22 2N/A2~ 2B 203(Excise Tax and Gross-Up (Paid to I.R.S.)33 3N/A33 3N/A33 3 N/A3 3  3 N/A3 3 3N/A33 3N/A33 3N/A3 4? 4? 4? 4? 4? 4? 4? 4? 4? 4 ? 4 ? 4 ? 4 ? 4 ? 4? 4? 4? 4? 4? 4? 4? 4? 4?+5#Total Compensation Upon Termination5~ 5rw5~ 5"5~ 5"5 ~ 5 rw5 ~ 5"F5~ 5rO_5~ 5*-56% Already Earned66~ 6 6%6~ 6z 6%6~ 6 z 6 %6 ~ 6  6 %6~ 6 6%6~ 6 6%6~ 6N 6%7 Forfeitures7~ 77C7~ 77~ 77 ~ 7 7C7 ~ 77C7~ 77C7~ 77 8? 8? 8? 8? 8? 8? 8? 8? 8? 8 ? 8 ? 8 ? 8 ? 8 ? 8? 8? 8? 8? 8? 8? 8? 8? 8?9:$;____________________________1<)Created by Morningstar Document Research.0=(http://documentresearch.morningstar.com/@cDiLsg|yH^=PF0*8X> @==<<;;777777 77 777777555555 55 5555552211 1111000000 00 000000,,,,,, ,, ,,,,,,++++++ ++ ++++++)))))) )) ))))))(((((( (( (((((('''''' '' ''''''###### ######!!!!!! !!!!!!                           l  (|  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } U5} $} U} $} U} $}  } U (                                  DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018PHTHE EFFECT OF FOREIGN EXCHANGE ON AS ADJUSTED AND ORGANIC REVENUE GROWTH   For The Year Ended      December 31,            Growth Rate 2 *($ in millions After the Effect of Foreign  2017  2016 Exchange)Revenue (GAAP)!:@!̞@  2%1)Add: Acquisition Related Deferred Revenue~ "@ N/MFair Value Adjustment ? ? ? ? ? ? ? ? ?As Adjusted Revenue!Z@!33333@ 3% ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?"Effect of Foreign Exchange 0%0(As Adjusted Revenue Before the Effect of 3%Foreign Exchange (1) Less: AcquisitionsL@ ? N/M Net Divested @ @@ N/M ? ? ? ? ? ? ? ? ?4,Organic Revenue Before the Effect of Foreign!fffffd@!*@ 1% Exchange (1)D lSG;/u-<' ucpt ! " # $ % & '  ? ? ? ? ? ? ? ? ? !? !? !? !? !? !? !? !? !? "? "? "? "? "? "? "? "? "?#$$%____________________________1&)Created by Morningstar Document Research.0'(http://documentresearch.morningstar.com/a=PF0*8X> @j ''&&%%     l  '   dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE COMMON SHAREHOLDERS!RECONCILIATION OF NET CASH PROVU } 8} $}  } $}  } $} } $ '                                  DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018OGRECONCILIATION OF GAAP OPERATING INCOME TO AS ADJUSTED OPERATING INCOME      For The Year      Ended      December 31,   Growth Rate   ($ in millions)  2017  2016    Operating Income (GAAP)!fffffw@!33333sv@~    %2*Impact of Adjustments to Reported Results:  Restructuring Charges @6  3+Legal and Other Professional Fees and Otherɿ~   /'Shut-Down Costs Associated with Mattersin China0(Decrease (Increase) of Accrual for Legal~ "~   Matters-%Acquisition/Divestiture Related Costs/#  7/Amortization of Acquisition Related Intangibles?3333338  ,$Acquisition Related Deferred Revenue~   Fair Value Adjustment/'Impairment of Certain Intangible Assets ?333333  in China ? ? ? ? ? ? ? ? ?  ?  ?( As Adjusted Operating Income (1)!|@!|@~    % ? ? ? ? ? ? ? ? ?  ?  ?D lTH<0X)8N:wS2l ! " # $ % &  ? ? ? ? ? ? ? ? ? ? ? !? !? !? !? !? !? !? !? !? ! ? ! ?"#$$____________________________1%)Created by Morningstar Document Research.0&(http://documentresearch.morningstar.com/Sxq=PF0*8X> @j && %% $$        l  .ϳ  dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATIN!RECONCILIATION OF NET CASH PROVU } 8} $}  } $}  } $} $} $ .                                  DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018COMMON SHAREHOLDERS     For The Year Ended       December 31,            Growth Rate     2017  2016    4,Diluted EPS Attributable to Dun & Bradstreet!RQ@!333333@~    %"Common Shareholders (GAAP)2*Impact of Adjustments to Reported Results:  Restructuring Charges= ףp=(\ؿ  3+Legal and Other Professional Fees and Other ?{Gz  /'Shut-Down Costs Associated with Mattersin China0(Decrease (Increase) of Accrual for LegalzG?Q  Matters-%Acquisition/Divestiture Related CostsGz׿)\(̿  7/Amortization of Acquisition Related Intangibles(\= ףp=ڿ  ,$Acquisition Related Deferred Revenue333333ÿQ  Fair Value Adjustment/'Impairment of Certain Intangible Assets ?Q  in China.&Effect of Legacy and Other Tax Matters ?{Gz?  !Gain (Loss) on Investment ? ףp= ǿ  D l|pd>;/pJAB/z4  ! " # $ % & ' ( ) * + , - ' Gain (Loss) on Sale of Business   {Gz   HzG    3!+Impact of the Tax Cuts and Jobs Act of 2017!!! ףp= !! !?!!! ! "Discontinued Operations"""{Gz""")\(""" "  #? #? #? #? #? #? #? #? #? # ? # ?/$'As Adjusted Diluted EPS Attributable to$$$!q= ףp@$$$!ffffff@$$~ $  $ %0%(Dun & Bradstreet Common Shareholders (1) &? &? &? &? &? &? &? &? &? & ? & ? '? '? '? '? '? '? '? '? '? ' ? ' ? (? (? (? (? (? (? (? (? (? ( ? ( ?)*$+____________________________1,)Created by Morningstar Document Research.0-(http://documentresearch.morningstar.com/ QewY=PF0*8X> @B-- ,, ++      l     dMbP?_*+%,&٭e2?'٭e2?(٭e2?)٭e2?",D/??- SCHEDULE 14ASCHEDULE 14A (1)Corporate SecretaryTABLE OF CONTENTSSummary CompensationCommittees and Meetings!Nonemployee Director Compensati!Equity Awards Outstanding as of!Fees Paid to Independent RegistKey Considerations!Key Terms of the Plan at a Glan!SECURITY OWNERSHIP OF DIRECTORSEXECUTIVE OFFICERS Base Salary!Target Annual Cash Incentive Op2017 Annual Cash Incentive!Annual Longterm Incentive LTI P Annual Longterm Incentive (1)Target LTI Grants in 2017Target LTI Grants in (1)Target LTI Grants in (2)!Total Shareholder Return TSR Pa!Organic Revenue Compound Annual!Actual LTI Payouts Related to 2!Actual LRSU Awards Related to 2Actual LRSU Awards (1)!Actual Threeyear Performance UnActual Threeyear (1)!Stock Ownership as a Multiple oCompensation Comparison GroupCompensation Comparison (1)Summary Compens (1)Stock Option GrantsOutstanding Equity Awards!OPTION EXERCISES AND STOCK VESTPENSION BENEFITS TABLE!NONQUALIFIED DEFERRED COMPENSATChange in ControlSummary Compens (2)Summary Compens (3)Summary Compens (4)Summary Compens (5)!THE EFFECT OF FOREIGN EXCHANGE !RECONCILIATION OF GAAP OPERATINCOMMON SHAREHOLDERSU } 1} $} U} $}  } $}  }                                   DUN & BRADSTREET CORP/NWDEF 14A 03/27/2018UMRECONCILIATION OF NET CASH PROVIDED BY OPERATING ACTIVITIES TO FREE CASH FLOW    For The Year     Ended      December 31,   Growth Rate  ($ in millions)  2017  20161)Net Cash Provided By Operating Activities!q@!33333+t@  (11)%(GAAP) Less:Capital Expenditures @,@ 42%.&Additions to Computer Software & OtherJ@fffffF@ (17)% Intangibles ? ? ? ? ? ? ? ? ?Free Cash Flow (1)! l@!hp@ (15)% ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?$____________________________1)Created by Morningstar Document Research.0(http://documentresearch.morningstar.com/D/ lNB6*v5wZ( @b       Root Entry FBook  x  !"#$%&'()*+,-./0123456789:;<=>?@ABCDEFGHIJKLMNOPQRSTUVWXYZ[\]^_`abcdefghijklmnopqrstuvwxyz{|}~      !"#$%&'()*+,-./0123456789:;<=>?@ABCDEFGHIJKLMNOPQRSTUVWXYZ[\]^_`abcdefghijklmnopqrstuvwxyz{|}~      !"#$%&'()*+,-./0123456789:;<=>?@ABCDEFGHIJKLMNOPQRSTUVWXYZ[\]^_`abc